Business and Leadership

• Atomic Habits by James Clear

• Biased: Uncovering the Hidden Prejudice... by Jennifer L. Eberhardt, PhD

• Biggest Bluff, The by Maria Konnikova

• Breaking the Habit of Being Yourself by Dr. Joe Dispenza

• Courageous Cultures by Karin Hurt & David Dye

• Crucial Confrontations by Kerry Patterson, Joseph Grenny, Ron McMillan, & Al Switzler

• Crucial Conversations by Kerry Patterson, Joseph Grenny, & Ron McMillan, & Al Switzler

• Death by Meeting by Patrick Lencioni

• Disruptive Marketing by Geoffrey Colon

• Fearless Organization, The by Amy Edmondson

• Five Temptations of a CEO, The by Patrick Lencioni

• How Big Things Get Done by Bent Flyvbjerg & Dan Gardner

• How Life Imitates Chess by Garry Kasparov

• Ideal Team Player, The by Patrick Lencioni

• Influencer: The New Science of Leading Change by Joseph Grenny, Kerry Patterson, David Maxfield, Ron McMillan, & Al Switzler

• Lean Customer Development by Cindy Alvarez

• Lean Startup, The by Eric Ries

• Ogilvy on Advertising in the Digital Age by Miles Young

• Outliers by Malcolm Gladwell

• Overcoming the Five Dysfunctions of a Team by Patrick Lencioni

• Power of Habit, The by Charles Duhigg

• Psychology of Trading, The by Brett N. Steenbarger, PhD

• Quiet by Susan Cain

• Quit: The Power of Knowing When to Walk Away by Annie Duke

• Range: Why Generalists Triumph in a Specialized World by David Epstein

• Scout Mindset, The by Julia Galef

• Start with No by Jim Camp

• Superforecasting by Philip E. Tetlock & Dan Gardner

• Surrounded by Idiots by Thomas Erikson

• Switch by Chip Heath & Dan Heath

• This is Marketing by Seth Godin

• Trump University Marketing 101 by Don Sexton

• Winning Well by Karin Hurt & David Dye

Psychology and Cognitive Science

• Blink by Malcolm Gladwell

• Cognitive Psychology by E. Bruce Goldstein

• Cognitive Psychology by Mark Keane

• Cognitive Psychology for Dummies by Peter J. Hills, PhD & Dr. J. Michael Pake

• Black Swan, The by Nassim Nicholas Taleb

• Elephant in the Brain, The by Kevin Simler & Robin Hanson

• Everybody Lies by Seth Stephens-Davidowitz

• Folly of Fools, The by Robert Trivers

• Fooled by Randomness by Nassim Nicholas Taleb

• Fooling Houdini by Alex Stone

• The Grace of Great Things: Creativity and Innovation by Robert Grudin

• Grit by Angela Duckworth

• Gut Feelings: The Intelligence of the Unconscious by Gerd Gigerenzer  

• How the Mind Works by Steven Pinker

• Incognito: The Secret Lives of the Brain by David Eagleman

• Influence: The Psychology of Persuasion by Robert B. Cialdini, PhD

• Intentional Blindness by Arien Mack

• Misbehaving: The Making of Behavioral Economics by Richard H. Thaler

• Mistakes Were Made by Carol Tavris & Elliot Aronson

• Mozart’s Brain and the Fighter Pilot by Richard Restak, MD

• Nudge by Richard Thaler & Cass Sunstein

• Number Sense, The by Stanislas Dehaene

• Opposable Mind, The by Roger Martin

• Organized Mind, The by Daniel Levitin

• Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely  

• Reaching Down the Rabbit Hole by Allan Ropper & B. D. Burrell

• Secret Life of the Mind, The by Mariano Sigman

• Sludge by Cass Sunstein

• Sluperforecasting by Philip E. Tetlock & Dan Gardner

• Thinking, Fast and Slow by Daniel Kahneman

• Think Twice by Michael J. Mauboussin

• Upside of Irrationality, The by Dr. Dan Ariely

Other Underappreciated Insights

• Bowling Alone by Robert D. Putnam

• Cluetrain Manifesto, The: The End of Business as Usual by Rick Levine, et. al.

• Contextual Design: Design For Life by Hugh Beyer & Karen Holtzblatt

• David and Goliath by Malcolm Gladwell

• Designing Interactions by Bill Moggridge

• Man Who Solved the Market, The by Gregory Zuckerman

• Power of Now, The by Eckhart Tolle

• Revenge of the Tipping Point by Malcom Gladwell

• Tipping Point, The by Malcolm Gladwell

• Upswing, The by Robert D. Putnam & Shaylyn Romney Garrett

• You Have More Influence Than You Think by Vanessa Bohns